An application, accompanied by a scale drawing, shall be made in writing for each separate permit to the Building Inspector upon a form approved by him. Such application shall set forth the name and address of the applicant, the location by street and number where such sign is to be erected or located, the name and address of the owner of the property, the size, type and general description of such proposed sign, including the materials of which it is constructed, the zone in which it is located and such other pertinent information required or deemed necessary to determine the sign's safety and conformity to these Regulations.